Increase Average Order Value with Smart Product Bundles

updated on 24 March 2025

Every eCommerce business aims to maximize revenue, and one of the most effective ways to do that is by increasing the Average Order Value (AOV). Smart product bundles encourage customers to buy more by offering relevant products together at a compelling price.

Why Smart Product Bundles Work

Shoppers love convenience and value. Instead of purchasing items separately, they’re more likely to opt for a curated bundle that saves them time and money. Bundles also create a sense of urgency and exclusivity, motivating customers to complete their purchase.

How to Create Effective Product Bundles

1. Group Complementary Products

Pair items that naturally go together. For example:

  • A laptop with a protective case and wireless mouse.
  • A skincare bundle featuring cleanser, moisturizer, and serum.

2. Highlight the Value

Use clear messaging to emphasize savings and benefits. Show how much customers save and why the bundle is a perfect match for their needs.

3. Enable One-Click Add to Cart

Make the buying process seamless by allowing customers to add the entire bundle to their cart with a single click, improving conversion rates.

Boost Sales with Crucials for BigCommerce

With Crucials’ Smart Product Bundles, you can create dynamic, customizable product bundles that drive higher AOV and enhance the shopping experience. The app integrates seamlessly with BigCommerce, allowing store owners to tailor bundles, set discounts, and optimize product pairings effortlessly.

By leveraging Crucials for BigCommerce, you can easily set up dynamic product bundles that align with customer preferences and drive higher sales.

Start Growing Your Sales Today

If you’re looking to increase revenue and provide more value to your customers, Product Bundles are the way to go. Try Crucials for BigCommerce today and start boosting your sales!

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