Running a successful online store isn’t just about attracting customers—it’s also about maximizing each purchase. One of the most effective ways to increase revenue is by encouraging customers to buy more in a single order. This is where quantity bundles come into play.
What Are Quantity Bundles?
Quantity bundles offer discounts when customers purchase multiple units of the same product. Instead of buying one item, customers are incentivized to stock up, saving money in the process. This not only increases average order value (AOV) but also strengthens customer loyalty by offering better value for bulk purchases.
For example, a store selling skincare products might offer a deal where buying two serums gets the customer 10% off, while purchasing three gets them 15% off. These discounts make larger purchases more appealing, leading to higher sales and better margins.
Why Quantity Bundles Work
Customers love deals, and a well-structured quantity bundle makes it easy for them to see the value in buying more. This strategy plays into consumer psychology—people naturally seek to maximize savings, and when they see an opportunity to get more for less, they are more likely to take it.
Moreover, quantity bundles can be an effective way to move inventory, especially for products with high repeat purchase rates or perishable goods. If a customer frequently buys a particular product, offering a discount on larger quantities encourages them to purchase ahead of time rather than buying one at a time.
Implementing Quantity Bundles with Crucials for BigCommerce
BigCommerce store owners looking to integrate quantity bundles seamlessly can use Crucials, an all-in-one app designed to enhance eCommerce performance. The Quantity Bundles feature in Crucials makes it easy to set up bulk discounts, customize promotions, and track the impact of bundling on sales.
With Crucials, you can define pricing rules, display attractive bundle offers, and ensure customers clearly see how much they’re saving. The app’s built-in analytics also help store owners fine-tune their strategy, adjusting offers based on customer behavior.
Start Boosting Sales Today
Quantity bundles are a simple yet powerful way to increase revenue while giving customers the value they’re looking for. By leveraging Crucials on BigCommerce, store owners can set up compelling bundle offers that encourage shoppers to buy more while maintaining a seamless shopping experience.
If you're looking for an easy way to boost sales and increase AOV, start using quantity bundles today. With the right strategy, you’ll see your revenue grow while keeping customers happy with great deals!