In today’s fast-paced world of online shopping, a smooth and intuitive browsing experience is essential. Shoppers often find themselves scrolling through long product lists, detailed blog posts, or large category pages. On mobile devices especially, getting back to the top of the page can feel frustrating — and that friction can quietly cost you sales.
This is where a small but powerful feature like the Scroll to Top Button makes a real difference.
A Small Button That Improves User Experience
At first glance, a “back to top” button may seem like a minor detail. But it addresses a common problem: how do you quickly return to the beginning of a long page without manually swiping all the way back?
By offering a simple, one-tap way to jump to the top, you remove friction from the shopping experience. This helps customers feel more in control while navigating your store. A smoother experience keeps shoppers engaged, encourages them to keep exploring, and subtly increases their trust in your site. It’s one of those small enhancements that can have a big impact on usability, especially for stores with deep product catalogs or content-rich pages.
How Crucials Makes It Effortless
The Scroll to Top Button is one of over 30 tools available in Crucials, an all-in-one BigCommerce app built to help merchants increase sales and improve site experience.
Setting it up is quick and easy. Once you’ve installed Crucials, you can find the Scroll to Top Button tool right in the dashboard. From there, you can customize the button to fit your store’s style — choosing colors, size, and positioning that blend seamlessly with your brand. It’s also fully responsive, so your customers can enjoy fast navigation whether they’re on desktop or mobile.
There’s no need for coding or complex setup. You simply enable the button and let it do the work — quietly making your store easier to use.
Better Navigation, Happier Shoppers
Every improvement you make to navigation helps guide customers toward what they’re looking for — and ultimately toward a purchase. Adding a Scroll to Top Button is one of the simplest ways to reduce friction, especially on long pages where customers may want to revisit your menu, header, or featured products.
With Crucials, you don’t have to install a dozen separate apps or plugins. Just one app gives you access to a suite of tools — including this helpful button — to enhance every step of the customer journey.
If you’re looking for a quick win to make your BigCommerce store easier to use, try the Scroll to Top Button in Crucials today. It’s a small touch that shows your customers you care about their experience — and that can make all the difference.